The Blog

CREATIVITY – 18 Lessons from the Creative Culture at PixarNovember 15th, 2014 by 

creativity-inc-pixar-catmull1A new book from Ed Catmull, co-founder of Pixar, Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration is fascinating in its portrayal of Pixar’s history of successes and failures, and insightful in its boiling down of Pixar experience into transferable principles.

From the book, here are 18 lessons we can learn from the culture of Pixar:

  1. Give a good idea to a mediocre team, and they will screw it up. Give a mediocre idea to a great team, and they will either fix it or come up with something better. If you get the team right, chances are that they’ll get the ideas right.
  2. Always try to hire people who are smarter than you. Always take a chance on better, even if it seems like a potential threat.
  3. If there are people in your organization who feel they are not free to suggest ideas, you lose. Do not discount ideas from unexpected sources. Inspiration can, and does, come from anywhere.
  4. There are many valid reasons why people aren’t candid with one another in a work environment. Your job is to search for those reasons and then address them.
  5. If there is fear in an organization, there is a reason for it—our job is (a) to find what’s causing it, (b) to understand it, and (c) to try to root it out.
  6. If there is more truth in the hallways than in meetings, you have a problem.
  7. Many managers feel that if they are not notified about problems before others are or if they are surprised in a meeting, then that is a sign of disrespect. Get over it.
  8. Careful “messaging” to downplay problems makes you appear to be lying, deluded, ignorant, or uncaring. Sharing problems is an act of inclusion that makes employees feel invested in the larger enterprise.
  9. Do not fall for the illusion that by preventing errors, you won’t have errors to fix. The truth is, the cost of preventing errors is often far greater than the cost of fixing them.
  10. It is not the manager’s job to prevent risks. It is the manager’s job to make it safe to take them.
  11. Failure isn’t a necessary evil. In fact, it isn’t evil at all. It is a necessary consequence of doing something new.
  12. Trust doesn’t mean that you trust that someone won’t screw up—it means you trust them even when they do screw up.
  13. Don’t wait for things to be perfect before you share them with others. Show early and show often. It’ll be pretty when we get there, but it won’t be pretty along the way. And that’s as it should be.
  14. A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody.
  15. Our job as managers in creative environments is to protect new ideas from those who don’t understand that in order for greatness to emerge, there must be phases of not-so-greatness. Protect the future, not the past.
  16. New crises are not always lamentable—they test and demonstrate a company’s values. The process of problem-solving often bonds people together and keeps the culture in the present.
  17. Excellence, quality, and good should be earned words, attributed by others to us, not proclaimed by us about ourselves.
  18. Don’t confuse the process with the goal. Working on our processes to make them better, easier, and more efficient is an indispensable activity and something we should continually work on—but it is not the goal. Making the product great is the goal.



50th Anniversary of A Hard Day’s NightAugust 26th, 2014 by 

HardDaysNightMonoShrinkWrapLP664aThis summer marks the 50th Anniversary of the release of A Hard Day’s Night, the first film with the Beatles.  From the first time I saw it as a kid, it has remained one of my favorite films.  It’s also perhaps the film I’ve watched the most times, as well as had the biggest impact upon my childhood.  Produced at the dawn of Beatlemania, A Hard Day’s Night had a profound effect upon the film world, as well as the culture in general.  Up until this time (1964) rock-n-roll movies consisted of either studio lip-syncing by various one hit wonders strung together with a crazy host introducing the next act.  Or, as in the case of all of the Elvis’ movies, producers would give the singer, an occupation and a simple situation that would justify the performance of their latest songs.  Hard Day’s Night comes along and changed the formula completely.  Screenwriter Alun Owen, prior to putting pen to paper, spent ample time with the Fab Four, discovering their personas, idioms and their world of sudden, unprecedented stardom.  The movie, shot in black and white, comes about as close to a documentary as a scripted piece has ever come before or since.

Up until this film, the world had only known the Beatles by their recordings and TV performances.  Now being cast as themselves, with carefully constructed dialog, peppered with improvisation and actual quotes, the world was able to discover who were these lads from Liverpool.  The production was ground breaking also.  Handheld cameras and many actual locations added to the realism of the film.  The quick cut editing and inventive camera placement set the template for music videos to be later enjoyed by the MTV generation.

When John Lennon is asked in the movie, “How did you find America?” his reply (echoing what he said at a press conference upon arrival at JFK Airport), was “Turned left at Greenland.”  This quip solidified a change that had been brewing in comedy.  Pioneered primarily by British comedians such as The Goons (directed by Hard Day’s Night director Richard Lester), Peter Sellers, Peter Cook and Dudley Moore, there was a playful rebellion in the humor of Hard Day’s Night.  The Beatles acknowledged an “us vs. them” generation gap, but it wasn’t a hostile divide like audiences found in James Dean’s Rebel Without A Cause or the standup of Lenny Bruce.  Their cordial playfulness made a statement that we all are pretty silly, but each generation merely possesses a different flavor of silly.   Throughout the film, the Beatles show that even though the world was going crazy around them, they could maintain their sanity and sense of humor.


7 Lenses for the Christian ComedianJune 18th, 2014 by 


CCA Keynote 17 Lenses for the Christian Comedian

By: Dan Rupple


1) What is Christian Comedy?

This is a question that, no matter how many times you define it, it continually comes up.  Personally, my definition is always changing, so it might be a good thing that it remains fluid.

So often we get stuck when we try to define Christian comedy in terms of how many times we say “Jesus”?  How clean we work?  Where we perform?

Or how explicitly we present Christian Content?

From my perspective:

A Christian Comedian is someone who works in the craft of comedy

and is walking in relationship with God.

Why do I say that?

Great comedy is always based in the truth of human experience,

if not, it won’t connect with the audience.

And that truth usually struggles with what it means to be human. 

As a Christian we have a unique perspective on that truth.

God’s presence is in our lives, shapes our values, our behavior, our character, our worldview, our purpose and our motivation of why we do what we do.

And the closer we walk with Christ, Christian truth, either explicitly or implicitly, permeates all we say or do,

and that’s what marks us as a Christian Comedian.

2) Comedy Matters

In the book of Exodus, God is calling the Children of Israel to build the tabernacle.

And He tells Moses to gather the carpenters, the stoneworkers/masonry

and the skilled craftsmen… the artists.

Because if something is going to represent the presence of God,

it needs to be a great work of art.

God places a high call on the Artist.

And comedy is amongst the most important callings.

Drama will oftentimes look at man’s strengths and helps us dream about what we can be.

But comedy operates secure in the knowledge of man’s imperfections: our insecurity, awkwardness, cowardness, uncertainty, pride, jealousy, fear

– all the core attributes of comedy.

Comedy helps us live with who we are.

Jesus said, “We will know the truth and the truth will set you free.”

Comedy is the art of telling the truth about what it’s like to be human.

And we get to do it from a perspective of the Creator Himself.

3) Put in the Work

Great sports legends: Michael Jordan, Wayne Gretsky, Peyton Manning, Greg Maddox, Tony Gwynn… there is a reason they are iconic legends.  It’s not ONLY because of exceptional skills.

But they practice the most, work the hardest.

They are the first ones to arrive and the last ones to leave.

To excel in comedy, we must have the same dedication to our craft.

A comedian must have an audience.  It’s probably the only art form that can’t be done alone.

Perform wherever they will give you a stage.

Write as often as you can.

Study the greats.

Attend conferences or seminars.

Remain a student.

Don’t just think you can rely on talent alone,

There is always someone who is just as talented; who works harder that will pass you by.

4) Build a Life Beyond Comedy

Living in So Cal, I’ve seen so many actors, musicians, comedian who put their whole life and their whole identity into their careers.

Sadly, they are devastated by their first rejection.

In this business you’ll receive a NO, infinitely more times than a YES.

If your life is broader than the narrow label of comedian…

if you’ve built a rich family life, social life, church life, recreational life…

it is easier to weather the inevitable rejection or a bad night.

And, the richer you are as a person, the richer your comedy is.

5) Understand And Accept The Scope Of God’s Call On Your Life As A Comedian.

God had set Moses apart as the leader of the Children of Israel.

The people challenged Moses – “Who do you think you are?

Who put you in charge? I didn’t vote for you.”

“It is God who places people in the Body of Christ according to His will.”

Only Moses could be Moses.

Only Tim Hawkins is called to be Tim Hawkins.

Only Chonda is called to be Chonda.

Only Anita Renfroe is called to be Anita Renfroe.

But only YOU are called to be YOU.

Godliness with contentment is great gain.

6) Recognize The Difference Between Striving And Persistence

We live in a constant tension between:

Being diligent, working hard to build the career God has called you to,

raising awareness that we’re out there.

We didn’t get into this business nor will we survive if we’re the unknown,

anonymous comedian (unless you put a bag over your head).

But the other side of the coin is spending every last drop of energy on self-serving, self- seeking, self promotion.

Striving relentlessly to obtain the career you want for yourself.

Endlessly trying to kick down a door that you’ve knocked on 500 times before

that God never intended to open for you anyway.

I don’t know exactly where this very grey line is,

but I do know when I’m striving for something God doesn’t have for me.

And when I’m walking in God’s favor

and I just need to persevere through obstacles that are in my way.

Now, living in the INFORMATION AGE of Social Media, it’s further complicated,

because you can build, shape and market a career, than has no basis in reality.

But a warning: If we are all about marketing and there is no substance there,

eventually people will find there’s no there there.

You’ll get a reputation real quick as a hack or phony.

Let the excellence of your craft and the heart of a servant build your reputation.

 7) What Makes A Great Comedian? 

Jesus continually said, “You have heard it said, but I said….”

And the crowds said, “Never has a man spoken like this.”

They marveled at his words and deeds.

A BAD or hack comic is somebody whose tired, obvious material is aimed at totally exhausted targets without any kind of tweak or fresh angle on it.

A great comedian offers a totally relatable, but never thought of from that

inventive, creative, funny, unique view of the world.

And because we know the God who sees things in a completely different and compelling way than mankind does, the Christian comedian should be amongst the best of the comedians.

We have been given a gift: A Comedy Mind.

You are wired by God to see life through a comedic lens.

And it’s our job and calling to use comedy to testify to God’s truth.


Total AccessApril 12th, 2014 by 

Total Access God


Have you ever had a backstage pass to a high profile event?  That color-coded pass is exclusive permission to mingle with the behind the scenes insiders, the movers and shakers, the power brokers, maybe even the celebrity voices of the event.   But even with this right of entry, eventually you will most likely come to a closed door, manned by a refrigerator of a man in a blue and yellow windbreaker.  He tells you in an authoritative voice, “Beyond this point you need a yellow pass, bucko.”  It’s with dismay that you are look down upon your once revered pass to reveal that it’s a disappointing blue.  “The yellow pass gives you TOTAL ACCESS,” the guard informs you.  Broken-heartedly you make your way back to the crew craft table of Cheez-Its and M&Ms.

During my time at CBS, I had the opportunity to supervise many high visibility broadcasts – The Price is Right, Letterman, The Prime Time Emmys.  My position not only afforded me total access, but I literally held the keys to the studio.  I could go anywhere I pleased with complete authority.

The other day, at a Christian leaders’ meeting, a dear friend of mine posed a thought-provoking question: Is our presence enough?  Good question. In terms of impacting lives for the Kingdom or being about our assignment of making disciples of all men, is it enough to just show up?  Is it enough to be a silent witness?  Is our sheer presence enough to make a difference?

After a lot of contemplation and reflection, I’ve landed upon the belief that our presence isn’t enough, but God’s Presence through us is!

As I began my tenure at CBS, the first year or two, upon God’s direction I was a quiet (differing greatly from a silent) witness.  Daily I devoted myself to connecting with my co-laborers, building trust, demonstrating care and concern, and hopefully reflecting the integrity and values of a Christian man.  After this season, in short order God opened the doors to talk and sometimes pray with many of my now friends.  Sometimes the influence came by what I said, sometimes it was what I did, but I hoped I always reflected God’s heart.  And God’s Presence was always in abundance.

What made the difference?  As I journeyed to work each day, I would pray “missionally.”  I would ask God to govern over my words and actions.  I gave Him total access to whatever the day would bring.  And I believe that God shows up in direct proportion to the access we give him into our lives.  The more we are mindful of God’s presence around us, the more we yield to the leading of His Spirit, the more we ask God to use us to demonstrate His love to those He brings across our path, the more His Presence is revealed around us.

Don’t just show up.  See each day as an opportunity to be about the Father’s business.  Enter each day with intentionality.  And give Him TOTAL ACCESS.  My presence can do little, but His Presence can do all things.  It is His Presence that empowers me beyond the well-intentioned, kind-hearted humanitarian.

Is my presence enough?  NO.  Is His?  More than enough.


NOAH: To See or Not To SeeMarch 22nd, 2014 by 

NOahI’ve been approached by a number of people wondering if they should see the new film NOAH or not. The mere asking of the question tells me that the film is already meeting a bit of its purpose…to get people talking. Hopefully those outside of the church will find it as compelling and thought-provoking as those of us inside the church.  In addressing this question, I believe that first and foremost,  believers should follow their convictions before the Lord. If you feel that this film might be offensive or a compromised approach to the inherent Word of God, I would highly recommend that you avoid this film.

My hope is that this film would provide the Christian community a wonderful opportunity to engage in a cultural conversation about a Biblical account (possibly liberal take) that brings up issues such as the nature of God, judgement, sin and redemption. If family, friends or co-workers are talking about it, shouldn’t the people of God be part of that discussion?  Whatever approach you chose to take, I would strongly urge that any criticism be based upon informed (ie. actually seeing the film) opinions.

For those of you who are curious, skeptical or concerned about the film “Noah” might want to watch this film done by my friend Phil Cooke, capsulizing what many Christian leaders (who have actually seen the film) are saying.

NOAH: What Christian Leaders Are Saying




Are We Presenting Analog Church for Digital Sheep?February 10th, 2014 by 

CyberShepherd2Since the birth of digital media in 2005, I’ve had the pleasure of serving numerous church movements and ministry organizations in their various media aspirations.  In recent years, as I enter into consultations or speak at their conferences, I find myself talking increasingly less about the usage of technology and media and focusing far more upon understanding the way in which the digital audience engages and consumes media.  When we change our gaze away from the “how do” to the “why do” audiences connect with media in the manner in which they do, we are presented fascinating insights into the way contemporary culture wants to “do church.”

I am a Baby Boomer, part of the TV Generation, raised in front of the tube, my picture window to the world.  The way in which I engaged with the predominate media of my age was the appointment TV model.  At the scheduled time of 8pm on a Thursday night, I would hypnotically walk into my four-walled, living room, sit back on the barca lounger, and passively watch a one way, monologue being broadcasted into my home, by a singular entity, which in this case was a broadcast network.  At the conclusion of the program, thirty minutes later, I would compliantly ascend from my comfy chair and commence my departure from the familiar room.

Now, in large part, isn’t that how we do church?  We dutifully keep our prescheduled Sunday at 10am appointment at our local church building.  We expectantly enter the sanctuary, get settled in our favorite pew, then after an inspiring overture of worship, we passively (with the exception of an occasional “amen”) listen to a one-way monologue, which we call sermons, then politely walk out.

Today’s emerging, millennial generation is a digital generation.  How do they engage with the fast developing digital technology?  They are not bound to a stationary screen or pre-determined time.  They are, throughout their day, whenever and wherever they desire, actively interacting with a multi-sourced, global dialogue on a wide variety of mobile devices.

…meanwhile the church continues to offer a TV model, Analog Church to a Digital Generation!

Now, before you stop reading, I am not advocating throwing the current worship model out with the proverbial bath water.  I’m not preaching a gospel of “Instead of…” but the good news of “In addition to…” In future blogs, we’ll explore the chasm that lies between cyber space, digital connections and same space, human interaction.  And I’ll offer some ways in which the church can stand in the gap and, presumptuously, regain a bit of our relevancy.  My hope is that we will discover a number of things we can do to give place for “digital model” interactivity within today’s appointment church service, as well as deepen our understanding of why these shifts are crucial.

Let us hear your thoughts….

Being a SURVIVOR, beyond an APPRENTICE and becoming a VOICE of our Culture!January 29th, 2014 by 

Mark Burnett & me


Producer extraordinaire Mark Burnett – creator of Survivor, The Apprentice, The Voice, Shark Tank and The Bible was our honored guest at the closing night of the Windrider Forum at the Sundance Film Festival.  Mark previewed his up-coming film, Son of God.  Son of God is the first film representation of the full life of Christ to come to the big screen in over 50 years  (Passion of the Christ focused solely upon the Jesus’ crucifixion).  Following the screening Mark graciously answered questions from the crowd of film and seminary students.  Throughout the night I had the privilege of having a few nuggets of time with Mark.  During the screening I helped produce a half-hour interview segment with him.  Then following the screening, we attended a private reception with Mark at the home of one of our Park City friends.  At the reception Mark told the both revealing and oftentimes hysterical stories of how he got some of his iconic programs made.

My take-aways from my time with him made me admire him all the more.

He is a man who deeply loves God.  Mark is committed to serving His Kingdom and keeps his family a top priority.  God has allowed him to build a reality show empire, one that certainly affords Mark the luxury of just enjoying his success and sail off into the sunset.  But he is pushing even harder to make sure that he uses the platforms that God has given him for God’s glory.  As we re-entered the auditorium at the conclusion of the film, I stood by Mark, and out of the corner of my eye, I saw him lift his hands and silently pray for the film’s impact upon the crowd.

He is a man of passion, diligence and perseverance.   You would think that once Survivor took the TV world by storm, that every television door would be wide open to him, and that he could get anything made that he wanted.  But Hollywood doesn’t work that way.  There is little equity from past successes.  Everything has to be earned afresh.   As Mark rehearsed the hoops he jumped through to get The Apprentice, The Voice and certainly The Bible green-lit and placed on a network television schedule, you see a man who goes after each new project with the same passion and perseverance he must have had when he was striving to get his first production Eco-Challenge on cable television.

I am thankful for my time with Mark and an impactful glimpse into the character and Christian commitment of one of the most successful producers in television history. As I continue, and many of you as well, upon my journey of media making, let me keep my faith in Jesus Christ at the forefront and remain steadfast in the calling God has place upon my life.

Thanksgiving 2013: Encourage one another.November 30th, 2013 by 


Feeding Homeless

THANKSGIVING 2013: Whether it was serving up a meal and a hug to the lonely or offering a word of encouragement around a family Thanksgiving table, it’s wonderful to see so many extending hope, care and love to others.  Made me think  of David in 2 Samuel 17 when he is on the run from his enemy and hiding in the wilderness:

When David came to Mahanaim, Shobi… Machir… and Barzillai… brought beds, basins, and earthen vessels, wheat, barley, flour, parched grain, beans and lentils, honey and curds and sheep and cheese from the herd, for David and the people with him to eat, for they said, “The people are hungry and weary and thirsty in the wilderness.”

God has created us for and placed us into community.  And when we find ourselves in the darkest wilderness, it is the family of faith who come along side to bring us sustenance, rest and renewed strength for the journey.


Original Monty Python REUNITESNovember 20th, 2013 by 

When I first saw Monty Pythomonty-python Todayn back in the early 70’s, I saw comedy in a whole new, absurdist, irreverent light.  In many ways, Python brought to comedy, much of what the Beatles brought to music.  To this day, “Monty Python and the Holy Grail” remains one of my favorite films of all time…certainly one of the most quotable.  While I primarily would disagree with their worldviews, in my work with Isaac Air Freight, I often tried to emulate the way they would shine a light on the foolishness and absurdity of some of culture’s values.  But not coming from a place of arrogance or superiority, but of inclusiveness; that I’m just a foolish.  The only true wisdom comes from above.

Today, my favorite comedy group, announced they’re reuniting…and the people Rejoiced!!! Wonder when asked, why they were getting back together, if they answered, “I’m not dead yet.”

Trick or Treat…Darkness or Light!October 28th, 2013 by 

Light in DarknessAs Halloween 2013 approaches, here’s a wonderful video on the origins of Hallow’s Eve. Think you’ll find it insightful.

Happy 38th Birthday Saturday Night Live!October 11th, 2013 by 

SNLToday in 1975, Saturday Night Live premiered on NBC. It has gone from brilliantly inventive to hysterically funny to horrifically bad, but there is no denying its lasting effect upon American comedy and our culture at large. Not to mention the wealth of comedy talent it launched.
Do you remember who was the host that night 38 years ago?
For bonus points: Who were the musical guests?

Meaningful SoulOctober 5th, 2013 by 

harold-kushner Our souls are not hungry for fame, comfort, wealth, or power. Our souls are hungry for meaning, for the sense that we have figured out how to live so that our lives matter, so that the world will be at least a little bit different for our having passed through it. -Harold Kushner

HOW LONG O’LORD?July 27th, 2013 by 

Karli WaitingFor all of my friends growing weary of the WAIT:
In the Book of Habakkuk, Habukkuk cries out to God:
“How long O’Lord?”
First God replies, “Watch and be utterly amazed. For I am going to do something in your days that you would not believe, even if you were told.”
God’s at work behind the scenes to do something far beyond anything we could ask or imagine.
Then God says, “For the vision still awaits its appointed time; it hastens to the end and will not prove false. If it seems slow, wait for it; it will surely come and will not delay.”
God is true to His promises. Stand firm in waiting and He makes all things beautiful in His time!

I’d like to cancel my phon….CLICK!July 27th, 2013 by 

phoneI DID IT!!! I finally fully entered the digital age. I cancelled our land line phone! The only ones who have called us on it for the past 3 years are telemarketers…NOW who you gonna call during dinner???
The funniest part of the story is right in the middle of talking with the AT&T operator, getting the final instructions and confirmation numbers…THE PHONE WENT DEAD! THEY CANCELLED THE LINE! Really? You couldn’t wait 20 more seconds? I think I already paid for today.

The Book of Acts…Act ThreeJuly 15th, 2013 by 

actsI recently finished reading through the Book of Acts for the umpteenth time.  Ever notice how un-climatically it ends?  I have.  Now I believe that God’s word is perfect.  And God, the ultimate storyteller, writes everything with purpose, so what’s the deal with the ending of Acts?   The book starts like a great, riveting adventure novel… then it just kind of trails off.  Doesn’t build to a conclusion, no resolution, Paul is just awaiting trial in Rome.  In writing circles we would say that it doesn’t have a third act.  I’m thinking that’s the point!  WE, His church, His people are to live out the third act!  “Even greater works you will do!”  Our lives are continuing the Acts of the Apostles.  We’re writing Act Three!

Sequel to Burnett’s “The Bible” announced by NBCJuly 2nd, 2013 by 

TheBibleHistory“The Bible” is getting its sequel. NBC said Monday it was teaming with producer Mark Burnett on the follow-up to this spring’s popular cable miniseries “The Bible” from Burnett and his wife, Roma Downey. This is a pretty significant jump to go from the cable network the History Channel to a major broadcaster NBC.\

New York Times

NBC Nabs Mark Burnett’s ‘Bible’ Sequel
Project is first under new longform programming initiative
By Andrea Morabito — Broadcasting & Cable, 7/1/2013 12:37:44 PM
NBC is partnering with prolific producer Mark Burnett [and wife Roma Downey] on [their] follow-up project to The Bible miniseries as the first title in the network’s new longform programming initiative.

A.D.: Beyond the Bible (working title) is the sequel to the 10-part The Bible that aired on History this spring to huge ratings, with its premiere drawing 13.1 million total viewers. The next iteration will begin after Jesus’ betrayal and death, when his disciples take a stand against Rome and the local authorities.

Burnett will executive produce the project with his wife and Bible collaborator Roma Downey and Richard Bedser in a coproduction between LightWorkers Media, Hearst Productions and Universal Television. Burnett is already producer of NBC’s The Voice and Celebrity Apprentice.

“I followed the development process of The Bible closely with Mark and knew that the story was far from over after Christ’s Crucifixion. In fact, what happened in the aftermath — which is essentially the beginning of Christianity — is utterly fascinating,” said NBC Entertainment chairman Bob Greenblatt. “The day after The Bible premiered, I told Mark we were on board with no hesitation for the follow-up miniseries. This will be attention-getting in every way, and we’re proud to continue our association with Mark which has just grown exponentially from The Voice.”

NBC last month hired ABC’s Quinn Taylor to head a new longform programming group as executive VP of movies, miniseries and international coproductions like Hannibal, Crossbones and the upcoming Camp.

Writer’s Guild names its 101 Best Written TV ShowsJuly 2nd, 2013 by 

seinfeldThe Writer’s Guild named its 101 Best Written TV Shows. While I don’t necessarily agree with the order in all cases, the list does include all of my all-time favorite shows. Did your favorite shows make the list???

At Variety PURPOSE conference, Walmart ask for more family friendly filmsJuly 2nd, 2013 by 




Walmart has a message for producers of family-friendly entertainment content: Don’t be a stranger.

Stephen Quinn, exec veep and chief marketing officer of Walmart, urged producers and distribs to alert the retail giant about prospective programs early on to give the company the opportunity to help sponsor and promote family friendly fare.

Walmart is hungry to advertise in more faith-infused and family friendly fare because it has a clear benefit in boosting the impact of its marketing messages, Quinn told attendees Friday at the Purpose summit on family and faith-based entertainment presented by Variety and Rogers and Cowan at the Four Seasons Beverly Hills.

“We want to work with (producers) early,” Quinn said during his opening keynote Q&A with Ben Simon, co-chair of the Assn. of National Advertisers Alliance for Family Entertainment and also senior director of Walmart.

“We can get behind the promotion of some of this programming by featuring it in our in-store network, talking about it on our social media channels,” Quinn said, noting that Walmart has some 30 million Facebook fans.

Quinn emphasized that Walmart is aware of its responsibility as one of the nation’s largest employers and advertisers to support what it views as worthy programming. In Quinn’s view, there’s a serious supply and demand issue in the volume of family fare coming from Hollywood — an assertion that was music to the ears of confab attendees.

“We need a lot more of this content,” Quinn said. “We’re emboldened at Walmart as we’ve gotten behind these kind of things we’re seeing a real reaction from our customers and our associates.”

He cited the success of Mark Burnett and Roma Downey’s “Bible” miniseries for the History cabler as an example of a high-end production that yielded huge returns for Walmart, thanks to homevid and merchandising sales.

“This content has to compete from a quality standpoint as well,” Quinn said. “We’re here to get behind this content.”

Another retail juggernaut for Walmart these days is A&E Network’s “Duck Dynasty,” which has struck a chord with heartland consumers.

The presence of the Walmart execs at the confab drew a handful of demonstrators outside the hotel repping the OurWalmart campaign, which aims to pressure the company to raise wages for employees, among other issues.

In related news:

The CEO of the Natl. Assoc. of Theater Owners told the CinemaCon audience this week, “Make more family-friendly films and fewer R-rated titles. Americans have made their choice.”

Thanksgiving 2012…A FableNovember 25th, 2012 by 

I look back on Thanksgiving 2012 with such fond memories. The wife got up at 6am to begin the arduous task of cooking our annual ThanksgivingFeast. The smell of Turkey Bacon cooking in the pan made its way upstairs, awakening me from my slumber. Soon I was downstairs lending a helping hand by brewing the coffee…so thankful for VIA packets. By 6:30am we said a quick word of thanks over our delicious Thanksgiving Breakfast, then proceeded to shovel down our hash browned potatoes with a gravy mix, scrambled eggs, cranberry jam on pumpkin bread toast and the centerpiece of the meal, the afore mentioned turkey bacon. Made it by 6:45, just in time for the family to arrive….on Skype. First we talked with our oldest son and his wife, who had camped out the night before at Target. Got a good spot, 65th in line for its 9pm opening. The grandkids were….somewhere. Our younger son and his wife had decided to divide and conquer…him at Best Buy since Tuesday and her at WalMart since last Thanksgiving. Ah, it was wonderful to see their cold, exhausted faces as we, as a family, thanked God for WiFi. Then it was time to load up the car with our camping chairs and blankets and head out to that festive of all truly meaningful holidays…Black Friday…which now starts on Bleak Thursday. Ah, the joys of buying things that you can’t afford, for people that you can’t be with, because they are out buying things for you that they can’t afford.
Oh, fond memories indeed. My, how Thanksgiving brings the family together in a wonderful spirit of Thankfulness!

MEETINGS: What are we accomplishing here???May 1st, 2012 by 

Today, I found the only instance of anyone calling a MEETING in the Gospels. And it was the PHARISEES! They wanted to plot to kill Jesus, SO THEY CALLED A MEETING (Luke 11). As they met one of them said, what I say after most of the meetings I attend: “WHAT ARE WE ACCOMPLISHING HERE?” As far as I’m aware, Jesus never called a meeting, He called people to ACTION… FOLLOW, GO, SERVE, SHOW COMPASSION, FEED the hungry, HEAL the sick, CLOTHE the poor. Truly, when all is said and done, much more is said than done!